Search has taken many forms over the years: It started out on desktops and laptops, then mobile devices became more important. One thing has remained constant until recently: The searches were all written out.
However, as virtual assistants have integrated with people’s’ daily lives, voice search has become increasingly important, and businesses will need to adapt to it.
Continue reading 5 Tips to Optimize for Voice Search
Do you want to boost your site’s traffic, but unsure of shelling out money for a pay per click (PPC) campaign? Consider that 85% of clicks resulting from a search are organic links and not paid ones, according to this Unbounce infographic. Not only that, but SEO (or “search engine optimization”) offers the superior return on investment. Before you look into paid search, make sure you’re doing these.
Continue reading 7 Simple Ways to Improve Your SEO