Mike Joyce

Older Work

Some of my older work in content marketing and SEO.

UX Content Strategy at Fidelity

At Fidelity, I supported various Personal Investing teams as a UX Content Strategist. I worked with designers, developers, user researchers and business analysts to develop impactful content for new products. Below are some examples:

Transition Services – A new user experience for beneficiaries taking over for a deceased account holder

Transfer of Assets– A new experience for users transferring assets to Fidelity from outside firms

SEO Writing

I was hired on a contract basis to write meta descriptions for every page of Mintz Levin’s new website, including attorney bios, practice areas and news.

Editing

I’ve edited blog articles to support content marketing programs for major brands such as IBM, Vonage and Hearts On Fire, using my knowledge of SEO best practices as well as Chicago and AP Styles.